Protecting environment, personal freedoms are top election issues

Post Date


Vancouver B.C. (20 Sep 2015) – Increasing Canada’s military involvement in the Middle East and the government’s anti-terror legislation (Bill C-51) are decidedly not important to Metro Vancouver residents.

Among a list of election platforms and issues, protecting the environment is a top election issue for six-in-ten Metro Vancouver residents (59 per cent) followed by protecting personal freedoms (without intrusive government monitoring) and balancing the budget (47 per cent each). Other election issues for Metro Vancouverites are affordable post-secondary education and ensuring a strong natural resource economy (39 and 32 per cent).

Pollsters asked: “During this election campaign, politicians are discussing a number of priorities. In considering which party you will support, which of these are your election priorities?”

  1. Protecting the environment: 59%
  2. Protecting personal freedoms without intrusive government monitoring: 47%
  3. Balancing the budget: 47%
  4. Improving access to affordable post-secondary education: 39%
  5. Ensuring a strong natural resource economy: 32%
  6. Improving local police forces: 15%
  7. Ensuring national security through anti-terror programs and legislation like Bill C-51: 12%
  8. Increasing Canada’s military involvement in countries like Syria and Iraq: 2%

Election issues, in residents’ own words

When asked to describe their other election issues, healthcare, taxesaffordable housing and childcare programs are among a host of concerns raised by residents as they consider their options in the upcoming federal election.


Research Notes

These are the findings of a Justason Market Intelligence Inc. online poll of 938 adult residents of Metro Vancouver. Justason’s panel of Metro Vancouver residents was the sample source.
  • Dates of research: September 1-10, 2015.
  • Sample: This research relies on a non‐probability sample of 938 Metro Vancouver residents 18 years and older who are members of the JMI Metro Vancouver residential panel. The sample included 663 decided voters. The final data were weighted to represent actual regional and demographic distributions according to the most recent census.
  • Methodology: Online among JMI panel members.
  • Margin of error: A pure random (or probability) sample of 938 reports a margin of error of ±3.2 percentage points, most (95 per cent) of the time. On 663 decided voters, the margin of error would be ±3.8 percentage points most (95 per cent) of the time. Subgroups such as specific age or gender groups carry wider margins of error.
  • Research Sponsor:  Justason Market Intelligence Inc.
For more information contact:
Barb Justason, Principal
Justason Market Intelligence Inc.
Direct: +1 604 783 4165
twitter: @barbjustason
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5th Floor 1080 Howe St. #503
Vancouver B.C. V6Z 2T1

Phone: +1 604 783 4165